The Time Trek of Treasure: Building a Thriving Discounted Inventory Business
The allure of discounted merchandise beckons to businesses of all sizes. The promise of high-quality closeout and overstock products at bargain-basement prices, translated into healthy profit margins, is a call many can't resist. But the path to a successful business built on closeouts, overstock, and other discontinued and abandoned inventory isn't a sprint; it's a marathon. There's no one-size-fits-all answer to how long it takes to build a thriving closeout business in this realm, but let's explore the key factors that can equip you for the journey.
Foundations First: Building a Strong Base (6-18 Months)
The initial phase lays the groundwork for your success. Here, the focus is on building a solid foundation for sourcing, operations, and brand identity. Keep in mind when it comes to selling closeouts, you make your money when you buy. If you buy the right closeouts and the right price, you will always be able to liquidate – even if it means getting your cost back. If you buy the wrong overstock products or pay too much, you will always have difficulty getting out whole.
- Operational Efficiency (3-6 Months): Develop efficient systems for receiving, inspecting, storing, and pricing your overstock and excess inventory. Consider logistics, lack of warehouse space, and the technology needed to manage your ever-changing stock. Also, take into consideration the amount of warehouse space you have for storage of slow-moving products and overstock inventory. Old inventory that has stopped selling is one of the biggest reasons for companies wanting to offload inventory. Dead stock sitting in the warehouse takes up valuable warehouse space that would be better used for new products arriving that are profitable and move quickly. If you are looking to move slow=moving products or closeouts, consider finding a professional inventory liquidator to help you. You should be able to find one by doing a simple online search using these terms: closeouts, keen to clear out warehouse, keen to clear stock from 3PL warehouse, getting rid of overstock products, looking to move out old inventory, shutting down warehouse, downsizing to smaller warehouse, inventory liquidation.
- Brand Identity (3-12 Months): Even with discontinued merchandise, building a brand that resonates with your target audience is crucial. Define your brand voice, curate a shopping experience, and establish a consistent online presence. It is easier to sell name brand closeouts than generic non-branded goods This is why companies that are getting rid of overstock of branded goods have an easier time moving them out of the warehouse. Name brand closeouts are especially attractive to buyers located in Overseas markets like South America and Central America. If you have ever been to the Miami International Airport, you have seen all the name brand kiosks and stores, and many of the shoppers are from Belize, Trinidad, Bahamas, Barbados and other islands. Name brand closeouts have always been the buzz and offer customers great deals on closeout products that are in high demand.
The Learning Curve: Mastering the Art of the Deal (12-24 Months)
This period is dedicated to refining your skills, understanding market trends, and navigating the nuances of buying and selling discounted inventory, closeouts and other overstock products that companies are keen to clear inventory from the warehouse and get rid of in bulk.
- Negotiation Prowess (6-12 Months): Become a negotiation pro. Learn to assess the true value of closeout merchandise, leverage volume discounts, and confidently negotiate deals that benefit both you and the seller. This can only be done once you understand the closeout market and have a handle on how much to pay for closeouts, how much excess inventory is worth in the liquidation market, and where you will offload closeouts and for what price. This liquidation process takes time and can only be learned by actually buying and selling excess inventory.
- Market Savvy (6-12 Months): Sharpen your market research skills. Understand consumer behavior, have a clear picture of what closeout products are in demand and which type of abandoned inventory is valuable versus which slow-moving products are slow-moving because the products are simply bad, rather than priced wrong. You will also learn to identify overstock buying trends, and predict which discontinued items and closeouts will resonate with your audience.
- Inventory Management (12-24 Months): Balancing your overstock inventory mix is an ongoing challenge. Learn to analyze past sales data, anticipate seasonal closeouts and shifts, and avoid getting stuck with slow-moving stock. Much of our success or failure in doing this will come back to your understanding of why old inventory is difficult to sell and how much excess inventory you should allow your business to keep in the warehouse. When you determine that it is time to liquidate inventory and you are keen to clear stock from your 3PL warehouse, this is the only time you will know what to get rid of and what to keep.
Growth and Refinement: Scaling Your Success (24 Months +)
With a solid foundation and honed skills for buying closeouts and moving out abandoned inventory, it's time to focus on scaling your closeout business. If you feel it would help you to partner with a professional inventory liquidator, you can do an online search and use relevant terms like the following to help you find closeout buyers: overstock inventory liquidators, looking to offload excess inventory, looking to get rid of closeouts, shutting down entire operation and liquidating, downsizing and moving to smaller warehouse, liquidation process, looking to reduce inventory. This stage demands strategic planning and continuous optimization.
- Expanding Your Reach (12+ Months): Consider expanding your online presence by creating an e-commerce platform or partnering with closeout online marketplaces. This can significantly broaden your customer base because so many businesses are looking to sell closeouts online. Today, there are closeout websites specifically designed to help you list your excess inventory and abandoned stock online. Some closeout brokers and inventory liquidators have designed very good overstock liquidation websites to help you offload stock. You can also list excess inventory on sites like Liquidation.com, Amazon, Overstock.com and eBay.
- Niche Specialization (12+ Months): You might discover a profitable niche within the discontinued inventory and closeout market. This could be focusing on specific closeout product categories, brands, or customer demographics. You may discover there is one website better at identifying closeout buyers for excess inventory of housewares than another. You may find closeout websites like closeoutcentral.com gives you various options by listing all the categories of buyers of excess inventory, abandoned inventory and closeout opportunities.
- Building a Closeout Team (12+ Months): As you grow, consider expanding your team with individuals who complement your skill-set. Maybe you can hire salespeople from other closeout companies who are especially talented and getting rid of large quantities of overstock inventory, and you decide you want them on your team.. Perhaps you will know buyers that specialize in purchasing overstock inventory and excess stock that would rather work for your company. This could include personnel for marketing, inventory management, and customer service.
Remember, It's a Journey, Not a Destination
The time it takes to build a successful closeout business that thrives on discontinued inventory and overstock products is a function of several factors:
- Your Starting Point: Do you have prior retail experience or a strong network of industry contacts in buying and selling dead stock? Having a solid foundation shortens the learning curve. Put yourself out there and meet industry experts who have been inventory liquidators for many years. These people have been buying and selling closeouts for many years and they can show you the ropes, perhaps help you with finding warehouse space, and maybe even help you offload inventory you may have already bought on closeout.
- Market Conditions: Economic fluctuations and consumer trends influence the availability and demand for discontinued inventory and closeouts. Keep in mind, the closeout industry does well in a good economy, but inventory liquidators and companies that buy overstock inventory can actually do better when times are tough. It is during these times that businesses need to offload excess inventory that isn’t selling, and at the same time consumers are looking for deals on closeouts and abandoned inventory at big discounts.
- Your Investment: Financial resources allow you to take on larger deals, invest in marketing, and build a buffer for unexpected expenses. This doesn’t mean you should borrow against everything to buy the next closeout. In fact, in the closeout business your goal should be to build up enough cash to buy any size inventory of closeouts, excess inventory, overstock products and abandoned inventory without having to borrow. If anything, borrowing should be considered to invest in real estate (larger warehouse to allow buying more closeouts), or business expansion.
- Your Hustle: Building a successful closeout business in any sector requires hard work, dedication, and a willingness to learn and adapt. There will always be closeout opportunities for a variety of different reasons. Company may be shutting down and going out of business, maybe the business is downsizing and moving to a smaller warehouse. Maybe your business was acquired by another company and they didn't want to buy your inventory so you have a lot of products leftover in the warehouse? This is a good example of what can happen when a company is sold but the inventory is not desirable. If you are keen to clear this stock from your warehouse, consider working with an inventory liquidator who can take the entire inventory in one fell swoop.
Beyond the Timeline: Traits for Success
Here are some essential traits that will contribute to your success regardless of the timeline:
- Resilience: The world of discontinued inventory and closeout products is full of uncertainties. Be prepared for setbacks and learn from them. This is a frustrating industry with a lot of competition. You won't be the only closeout buyer looking for deals on overstock products and companies looking to get rid of excess inventory. Don't let small setbacks get you discouraged. You will have to fight for success in the closeout business!
- Adaptability: Markets and consumer preferences change rapidly. Be willing to adapt your approach and closeout product mix accordingly. One of the reasons there are always closeouts on the market is that things change quickly and consumer sentiment can change from day to day. Yesterdays hot items are today's overstock and unwanted merchandise. Yesterdays flash in the pan is today's dead stock that you are keen to clear from the warehouse.
- Financial Discipline: Cash flow is king in this business. Manage your finances meticulously and avoid overextending yourself. Buy overstock inventory and closeouts for cash whenever possible.
- Customer Focus: Never lose sight of the customer buying closeouts, overstock merchandise, abandoned inventory and excess inventory. Provide excellent service, offer competitive prices, and curate a shopping experience that keeps them coming back for more. Merchandise USA has been buying and selling overstock inventory for almost 40 years. We are one of the largest and most reliable closeout buyers in the liquidation industry. Whether you are keen to clear stock from a 3PL warehouse, you are going out of business and shutting down, or if you are downsizing and moving operations to a smaller warehouse we can help you liquidate. Inventory liquidation is the name of the game, and we are a professional closeout buyer with 40 years experience. We buy closeout pet products, overstock housewares, excess inventory of toys and games and abandoned inventory of all kinds.